Tricia is the Executive Director of the RX3 Foundation, overseeing the Foundation's annual fundraising plan - owning event strategy development, budgeting, vendor management, partner activation, and brand & stakeholder engagement.

Prior to the RX3 Foundation, Tricia spent the past two decades serving in roles focused on social impact, stakeholder management, brand marketing and event activation. Most recently, she was the VP of Customer Success at Sequoia-backed start-up, Thanx, where she owned all portfolio relationships and led a team to optimize brand marketing efficacy. Prior to Thanx, Tricia spent 8 years with Chevron leading the Fortune 10 company’s largest sports partnerships and corporate responsibility efforts (including Super Bowl and College Conference sponsorships).

She has also been a brand ambassador and runner for Nike, an NFL & College Football sports anchor and has executed marketing campaigns for clients including Target, Adidas, Oakley, Billabong and Athleta. She is a University of Colorado alum, where she graduated with a BA in Communications and served as team captain for their Division 1 women’s soccer team.

Kristen is the Coordinator and Talent Manager for The RX3 Foundation. She also serves as Executive Assistant for RX3 Growth Partners.  

She comes with 20+ years of media and talent relations in the entertainment business, managing numerous emerging TV/Film/Print and Sports talent in the entertainment industry.  

She has worked alongside some of the industry's elite names, organizations and studios such as Aids Healthcare Foundation, Reed for Hope Foundation, Hilaroo, Eternity Sports Foundation, FOX, BET and Disney.

Additionally, Kristen has led corporate, Nonprofit and entertainment event productions that have put her in the driver seat of being able to directly contribute to her love of entertainment and the business behind it.

We are currently in the process of identifying our Foundation Advisors.

Check back soon for an update!